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Film Lab Africa Showcase at Film Africa 2024: “Unleashing the Potential of the African Cinema Value Chain through Development Programs” London, UK – Film Africa 2024 – Film Lab Africa  took center stage at this year’s FilmAfrica festival with a groundbreaking panel, “Unleashing the Potential of the African Cinema Value Chain through Development Programs.”  This session explored pivotal challenges and transformative opportunities within African cinema, emphasizing sustainable growth and the sector’s impact on Africa’s creative economy. This event, held at the annual Film Africa festival, spotlighted a unique blend of education, mentorship and creative expression, uniting top African filmmaking talent with influential industry leaders. Through engaging panel discussions, moderated by Gbolahan Peter Macjob ,  screenings, and impactful networking sessions, the event underscored Film Lab Africa’s mission to develop and amplify African voices on a global stage. Morning Panels and Insights The day opened with an insightful panel featuring esteemed speakers, including Julian Alcantara , Colette Otusheso , Don Omope , Sukanmi Adebayo , and Nigerian government representatives.  Project delivery partner Olasunkanmi Adebayo  of Afrowren Productions and UK support partner Yemi Daramola  of Darimedia  led sessions covering topics from distribution strategies to leveraging cultural diplomacy for the African film sector. Industry veteran Don Omope , a mentor to this year’s participants, emphasized the importance of storytelling rooted in authenticity, stating, “African filmmakers have the power to reframe global narratives about our continent. Programs like Film Lab Africa are crucial in providing the platform and support needed to achieve this.”   Julian Alcantara echoed this sentiment, sharing, “It’s time for African cinema to own its space on the world stage. With the right infrastructure and policies in place, African cinema can not only thrive domestically but also establish a significant presence internationally.”  The panel opened with impactful speeches by program leaders and stakeholders, each underscoring the critical need for international support and structured growth in African cinema.  The Honourable Minister of Arts, Culture, Tourism, and Creative Economy, Nigeria, Barr. Hannatu Musa Musawa , represented by Mr. Kingsley Bash , reiterated the Nigerian government’s commitment to the film industry. He underscored the importance of public-private partnerships, saying, “Our government recognizes the vast potential of the creative industry, and we are dedicated to fostering an environment that supports filmmakers. We call upon the private sector to join us in this mission to elevate African cinema.” Colette Otusheso , who is the CEO of Accelerate TV, highlighted the broader impact of such initiatives on Africa’s creative landscape: “Empowering young filmmakers and storytellers is essential to building a thriving creative economy across the continent. Programs like this one provide a platform for African talent to shine, transforming passion into impactful careers that resonate globally.” Evening Showcase and Audience Reactions As the evening transitioned to the screenings of Film Lab Africa participant films, the British Council’s Director of Cultural Engagement for Sub-Saharan Africa, Sally Robinson , spoke on behalf of the British Council. She applauded the filmmakers’ accomplishments and celebrated the program’s role in bringing African stories to an international audience. Robinson expressed, “These filmmakers are not only talented; they are changemakers whose work contributes to the global cultural landscape. The pride and passion they bring are palpable, and we are honored to support their journey.” Audience reactions were overwhelmingly positive, with viewers lauding the films for their depth, innovation, and cultural richness. The showcase highlighted Film Lab Africa’s essential role in fostering talent and establishing a foundation for the sustainable growth of African cinema. The evening concluded with a round of applause and a commitment to continue this journey of cultural exchange, innovation, and cinematic excellence. The Journey to Film Africa The success of the Film Lab Africa program began earlier this year with a cohort of 60 emerging filmmakers from diverse African countries. Since January, these filmmakers have received rigorous training in both the creative and business aspects of the film industry, mastering skills in screenwriting, production, and financial planning. Following the training, each filmmaker applied for grants that required the practical application of their newfound expertise, resulting in 20 films that were funded and produced. Among these, 10 short films received grants of £5,000 each, while 10 microfilms shot on smartphones were funded with £500 each. These 20 films were initially showcased in Lagos over the summer with the 10 short film recipients invited to London for the FilmAfrica 2024 to showcase their skills at London’s own biennial film festival for black filmmakers in the United Kingdom. Featured Films The evening session captivated audiences with a screening of the 10 short films selected from the cohort, each representing a unique and authentic African narrative. Featured films included: Toll Free  – Produced by Mel Rouge Ireti   – Directed by Temi Ami-Williams Ekun Iyawo  – Directed by  Moses Ipadeola Nepa  – Directed by  Sandra Adaora Anyanwu Femi   – Directed by Stephanie Coker Adunni  – Directed by Jemima Pearl Marcel-Udoh Blood & Rope  – Directed by Twamsen Danaan Ralia’s Secret   – Directed by Faustina Okomayin She Sees   – Directed by Akah Nnan i Salamatu’s Rhapsody  – Directed by Shimataver Igbawua These films, created by a new generation of African storytellers, showcased diverse themes ranging from resilience and hope to cultural identity and social change. Salamatu’s Rhapsody , directed by Shimataver Igbawua , emerged as a crowd favorite for its poignant narrative and compelling visuals. Shimataver shared her enthusiasm for the journey, stating, “Film Lab Africa gave me the tools and confidence to tell stories that are personal yet resonate universally. Seeing the audience’s reaction to Salamatu’s story was incredibly rewarding.”   Sandra Adaora Anyanwu , producer of Nepa , added, “This platform brings our stories to a global audience, and I am thrilled to be part of a movement that amplifies African cinema.”  Meanwhile, Temi Ami-Williams , the producer of Ireti , reflected on the evening, saying, “FilmLab Africa empowered me to create with vision and purpose, and to see that resonate with audiences here in London is a dream come true.” Program Outline  Since its inception, Film Lab Africa has been committed to fostering talent and strengthening the infrastructure of African cinema. Supported by the British Council, the program has been instrumental in equipping young African creatives with resources, training and international visibility. By bringing diverse African narratives to global platforms, Film Lab Africa aims to cultivate a thriving ecosystem where African cinema can flourish on the world stage. Industry Impact The response from the audience was overwhelmingly positive, as emerging filmmakers brought fresh perspectives and rich African stories to the screen. Sukanmi Adebayo  of Afrowren Productions, the programme’s Nigerian partner, expressed pride in the filmmakers’ achievements. "This initiative empowers young Nigerian filmmakers to tell authentic stories that resonate both locally and globally,"  he remarked, capturing the event’s supportive and celebratory atmosphere. This level of investment in African cinema not only elevates individual careers but also strengthens the industry’s infrastructure and economic footprint over time. By empowering new talent with resources and platforms, initiatives like Film Lab Africa contribute to the long-term growth of a global-ready Nollywood, currently estimated to generate around $7 billion annually, with a projected growth rate of 15% year-on-year. The industry produces over 2,500 films annually, and support like this ensures continuous innovation, skill development, and international reach, vital for Nollywood’s rise as a cultural powerhouse on par with Hollywood and Bollywood. Future FLA Short Film Screenings in 2024 Following its London premiere, the films will continue to reach wider audiences with upcoming screenings at the Lagos Fringe Festival  and the Barbados Film Festival . These screenings are facilitated by the British Council, alongside other catalytic support to support these filmmakers.  Contact for Press Inquiries For more information, please contact: African Pictures International   Email: info@africanpicturesintl.com    Phone: (+234) 704 928 0787  British Council Press Office  Email: press@britishcouncil.org    Phone: +44 (0)20 7389 4889 Royal African Society – Film Africa  Email: filmafrica@royalafricansociety.org    Phone: +44 (0)20 3073 8330

Remember last year when we raved about Nigeria at Essence, in my BellaNaija Essence article? Well, this year’s Nigeria panel on Saturday took things to another level. Themed “Building Bridges: Collaborating with Nollywood for Global Success,” the event showcased the extraordinary impact of Toyosi Etim-Effiong , a pivotal figure in the Nigerian movie industry. Convened by the ever-resourceful Toyosi, the panel highlighted her significant contributions to Nollywood’s burgeoning global influence. A pivotal moment on Essence Sunday’s roster, July 7th, 2024; was the Global Panel on Representation, themed “Authentic Global Storytelling.” The panel featured notable personalities including Nicole Amarteifio , the creator of “ An African City ,” a former CAA agent, Ozi Menakaya , Nigerian creator of “Beyond the Veil,” Jamaican filmmaker Tanya .E. Taylor , British Caribbean actor Aml Ameen , Northern Nigeria’s Nadine Ibrahim , and a representative from Universal, Sipho Dlamini, known for including the African music we all loved on the music of “Black Panther” and other Hollywood blockbusters we know and love. Moderated by Juliet Ibrahim , the discussion centered around the challenges and opportunities in global storytelling. Distribution emerged as a critical topic, highlighting the disparities between African markets and other regions. An executive explained why Apple TV, for example, is more inclined towards South Africa over Nigeria, attributing this to billing issues within Nigerian financial institutions, which is currently being solved. The consensus was clear: African storytellers must own their narratives and actively network to gain global recognition. Mekdese Haile, a young producer’s question about how prepared we are to embrace cinematic consumer behavior in the future of Africa given that by 2050, our continent will have the highest youth population worldwide, with one in four people on the planet being African according to the New York Times. It’s a reminder on the very promising future of African cinema resonated with the panel, reinforcing the sentiment that it is indeed Africa’s time to shine. Toyosi Etim-Effiong stands as a transformative figure in the African movie industry. Through her tireless efforts and visionary leadership, she has been instrumental in catapulting Nollywood to the global stage. Her passion for the industry shines through in her relentless drive to foster international collaborations, opening unprecedented avenues for Nigerian filmmakers and actors. Thanks to Toyosi, African stories are not only being heard but celebrated on a worldwide scale. Moreover, Toyosi’s efforts in liaising with film festivals and industry conferences have been crucial in providing Nigerian talent with the exposure and networking opportunities needed to succeed internationally. Toyosi’s influence extends beyond just creating opportunities for established professionals. She is deeply committed to nurturing the next generation of talent in the Nigerian movie industry. One notable initiative is her mentorship program, which pairs young filmmakers with seasoned industry veterans. This program has already produced several successful directors and producers who credit Toyosi’s guidance and support as key to their careers. Her strategic vision for Nollywood also includes advocating for better industry standards and practices. Toyosi has been at the forefront of campaigns to improve working conditions, secure fair contracts for actors and crew members, and promote sustainable practices within the industry. Her efforts have led to significant policy changes and a more professional and equitable working environment in Nollywood. Adding a personal touch to her professional endeavors, Toyosi is known for her hands-on approach and her ability to inspire those around her. Colleagues and mentees often speak of her unwavering support, her infectious enthusiasm, and her unshakeable belief in the potential of Nollywood. Her leadership style is characterized by empathy and empowerment, making her a beloved figure in the industry. Throughout the event, Toyosi spoke passionately about the importance of exposure and the global reach of Nollywood. Her insightful questions and strategic initiatives have consistently championed the interests of Nollywood, showcasing her deep understanding of the global film market. Toyosi’s role goes beyond just convening panels; she is a catalyst for change, working behind the scenes to create platforms for Nigerian talent to shine on the world stage. This year’s Nigeria panel at Essence was a resounding success, thanks in part to Toyosi’s visionary leadership and dedication to Nollywood. Her contributions have not only elevated Nollywood’s global footprint but also inspired countless individuals within the industry. As Toyosi Etim-Effiong continues to break barriers and build bridges, the future of Nollywood looks brighter than ever. Her upcoming projects promise to further cement her legacy as a trailblazer in the African movie industry, leaving us eagerly anticipating the next chapter in her remarkable journey.

Unforgettable Moments of Culture, Cinema, and Community. Oh, Essence Festival, you glorious whirlwind of culture, cinema, and community! This year, from July 4th to 7th, the event was nothing short of legendary. As I waltzed out of my state on last sunny Wednesday headed Southwest, I could practically taste the 30th-anniversary vibes of the Essence Film Festival in the air. This wasn’t just any shindig; it was a full-on testament to Essence’s ever-lasting impact on New Orleans (NOLA), the city that’s synonymous with vibrant spirit and yearly blowouts. You know, the home of Mardi Gras , American juju tinz and film set to the iconic blockbuster Girls Trip . Now, let’s talk turkey: Essence is more than just a party. It’s the economic heartthrob of NOLA, drawing in crowds that pump life (and cash) into the city’s pulse-pounding atmosphere. Last year, I chronicled our escapades at the festiva l, and guess what? This year, the siren call of Essence lured me back for another round. While there were a million events to crash, my journey took a turn for the novel, diving headfirst into the new and unforgettable moments that made this year’s festival one for the books. Here are 10 things that stood out to me. Let’s count down in chronological order: 1. NOVAC Foundation Event: Supporting Black Filmmakers- Thursday July 4 Kicking off the list was an annual NOVAC Foundation event called “R&R” Reel reSET , in partnership with Film New Orleans, Office of Cultural Economy. It was an absolute gem of Thursday night. In America, July 4 is Independence Day, and there’s nothing as sweet as enjoying it with good people and listening to iconic music. Picture this: the event was held in a “house party” style in a quaint house with colorful exteriors and intricate ironwork. It was adorned with the tiniest little CRT Tellie screens chronicling the industry’s long history, making it informative and inspiring. It was like stepping into a living, breathing museum of Black cinema. Inspirational doesn’t even begin to cover it. I even had the pleasure of chatting with India King Robins , the brain behind this whole operation, and I learned that the NOVA Foundation event has been educating and providing opportunities for Black filmmakers since 1972. There were so many creatives in this small house, and across the street, fireworks sparked in the sky. I particularly enjoyed some nice moments with Uche Jumbo , Eso Dike , my lovely South African Namnam, star of “Savage Beauty,” Nambitha Ben Mawazi , and the head of CNN Africa, Stephanie Busari . 2. Culinary Delights and Musical Nights: Cochon and the French Quarter Friday July 5 Friday rolled around, and despite the rain’s best efforts to dampen my spirits, I ventured out to Cochon Butcher Restaurant for some culinary delights. Let me tell you, all this talk about alligators and ducks on a plate made me wonder what happened to good old chickens. I thought I was adventurous with food, but I quickly realized I wasn’t ready for that level of “exoticness.” So, I settled for some top-tier ribs that were absolutely delicious. The bill had a few too many zeros, but hey, when you’re lunching with Naija’s A-listers, courtesy of Toyosi Etim-Effiong , you roll with it. Later that day, I found myself weaving through the curly streets of the French Quarter, where the vibrant music scene was in full swing. The jazz bands were killing it, with cornets, clarinets, and trombones blasting from every corner. I danced past an older man whose skinny legs zigzagged in perfect rhythm. It was definitely a moment to write home about. On my chatty Uber ride back to the hotel, I learned about this spooky, old restaurant — the oldest in NOLA — that never closed, not even during hurricanes. Ghost stories galore had me covering myself with the blood of Jesus, no lie. The band’s music truly intensified the festive atmosphere, making my time in NOLA a blast I won’t soon forget. 3. Nigeria Panel at Cultural Connections Stage: Celebrating Nollywood Giants Saturday July 6 Remember last year when I raved about Nigeria at Essence, right here on BN? Well, this year’s Nigeria panel on Saturday took things to another level. Themed “Building Bridges: Collaborating with Nollywood for Global Success,” the event brought together influential figures from the Nigerian movie industry, including the ever-glamorous Omotola Jalade , the dynamic Uche Jumbo , the charismatic Eso Dike , and a young rising star from “ Iwájú ” Simisola Gbadamosi Moderated by the brilliant Stephanie Busari , and convened by the ever-resourceful Toyosi Etim-Effiong , the panel showcased Nollywood’s skyrocketing influence. Right outside the hall, a plethora of African Americans approached Eso, excitedly saying, “You act on YouTube! I’ve SEEN YOUR MOVIES!” They were absolutely in awe. It was a testament to the fact that our movies are reaching the right audience and making waves across Africa. Toyosi spoke passionately about the importance of exposure, and throughout all the panels I attended, her questions consistently championed the interests of Nollywood. Another standout moment from that panel was the young star, Simi. You could tell she has a very bright future ahead of her. Watching her sit among her senior colleagues in the industry was wonderful and inspiring. Omotola dropped some serious wisdom about perseverance and the importance of knocking on doors, emphasizing courage and resilience as keys to success in the industry. Both she and Uche, speaking from their experiences as mothers, stressed the necessity of balance. Uche’s mantra, “produce local for the global audience,” underscored the importance of consistently telling our own stories and getting it right, to the best of our abilities. She candidly shared that if she wasn’t acting, she’d be in therapy — a nod to the therapeutic nature of storytelling and acting. The panel also referenced Lauretta Edward Wilson’s “An Actor Prepares”, highlighting the dedication required in their craft, with Eso explaining an actor’s resume is cradled in their last film, so it’s best to give it all in every film an actor performs in. This session proved to be a powerful testament to Nollywood’s growing global footprint and the inspiring journeys of its stars. 4. “A Kismet Holiday”: A Romantic Triumph Saturday, July 6 Saturday brought some cinematic gems to the forefront at Essence. While I barely caught a glimpse of Cameroonian filmmaker Joel Ayuk’s “Chokehold, ” I did manage to catch “A Kismet Holiday, ” starring Derrick King and Nigerian-American actress Karen Obilom , who was absolutely dazzling in her first leading role since her standout performance in “Games People Play” opposite Lauren London. “Kismet” is a heartwarming Christmas movie about two strangers finding love in the most classic rom-com-y way imaginable, written by the talented Bree West . The film’s charming portrayal of Black love, combined with beautiful lighting and a compelling story, quickly made it a festival favorite. And guess what? It just won the overall best film award at Essence this year! I couldn’t be happier for them — it’s truly a romantic triumph, and I discussed it with my friends throughout DJ O’jay’s evening afrobeats celebration that ensued. 5. “Nine the Movie”: A Cinematic Masterpiece Sunday, July 7 If the verse “we battle not against flesh but wickedness in high places” were a film, it would be “NINE .” The absolute highlight of this year’s Essence Festival was this movie, hands down the most unique film I’ve seen at Essence. Screened on Sunday, this international fantasy thriller, produced by Angela White co-executive produced by Vinny Curry , and Glenn Singleton (associate producer) was a visual and narrative delight. Directed and produced by my bro Chris Attoh , who also starred in the film, “Nine” boasted a stellar cast from South Africa, Nigeria, Ghana, and the United States, including Kate Henshaw , Rosemary Zimu , Juliet Ibrahim , and Damien D. Smith . The film’s stunning visuals, high-quality audio, and captivating story were evident. The plot revolves around a series of witchcraft-related murders in Ghana, with a grieving homicide detective and an elite all-female assassin group racing against time to prevent supernatural warfare. The film’s execution, reminiscent of the special effects seen in Netflix’s “Supacell,” pushed the boundaries of African cinema, delivering a visually stunning narrative that maintained cultural authenticity while appealing to international audiences. You’ve probably seen Rosemary in Netflix’s “Savage Beauty,” and let me tell you, she is SUCH a star! Her bald-headed swag and phenomenally strong character choices, juxtaposed with Chris’ dark-skinned, glorious villainous performance, were like “Woman King” vs. Pstr. Jimmy Odukoya ( as General Oba Ade) all over again. And Juliet Ibrahim really brought it. Spoiler alert: the film is very juju-ric, and a strong reminder to take your prayers seriously, LOL! 6. Global Panel on Representation: “Authentic Global Storytelling” Sunday, July 7 A pivotal moment on Sunday’s roster was the Global Panel on Representation, themed “Authentic Global Storytelling.” The panel featured notable personalities including Nicole Amarteifio , the creator of “ An African City ,” a former CAA agent, Ozi Menakaya , Nigerian creator of “Beyond the Veil,” Jamaican filmmaker Tanya .E. Taylor , British Caribbean actor Aml Ameen , Northern Nigeria’s Nadine Ibrahim , and a representative from Universal, Sipho Dlamini, known for including the African music we all loved on the music of “Black Panther” and other Hollywood blockbusters we know and love. Moderated by Juliet Ibrahim , the discussion centered around the challenges and opportunities in global storytelling. Distribution emerged as a critical topic, highlighting the disparities between African markets and other regions. An executive explained why Apple TV, for example, is more inclined towards South Africa over Nigeria, attributing this to billing issues within Nigerian financial institutions, which is currently being solved. The consensus was clear: African storytellers must own their narratives and actively network to gain global recognition. Mekdese Haile, a young producer’s question about how prepared we are to embrace cinematic consumer behavior in the future of Africa given that by 2050, our continent will have the highest youth population worldwide, with one in four people on the planet being African according to the New York Times. It’s a reminder on the very promising future of African cinema resonated with the panel, reinforcing the sentiment that it is indeed Africa’s time to shine. 7. Janet Jackson Concert: A Showstopper Performance Sunday, July 7 The musical performances at Essence were nothing short of spectacular: Usher on Saturday was amazing, but Janet Jackson’s concert on Sunday was a serial showstopper, making it the next on my list. With unmatched energy, stage authority, and sheer grace, Janet captivated us all. She purred like a cat while breaking moves — without breaking a sweat, unlike her young dancers. Not trying to shade anyone, but some things come with experience, baby. She proved once again why she is a legend. Victoria Monet , giving heavy young Beyoncé vibes, also delivered an impressive performance, but Janet’s command of the stage was unparalleled. There was a moment when she asked us to sing to our best friends, and it was all about girl power. I was seated (I kid you not) next to Deputy Harris. It truly was a moment to live for! We took some selfies, and let me tell you, I was snatched in my leopard bodycon — noburri can tell me nuthin’! 8. Memorable Encounters: Cool People and New Connections The people you meet at Essence are always a highlight, and this year was no exception. I had the opportunity to reconnect with my old friends, comms queen Maliz Mahop , Essence producer Ama Larbi , actor Kareem Grimes , and meet new faces like the incredibly talented Danielle Brooks and the hilarious Nigerian-American comedian Iyke Slimster . The very inspiring Sarah Jakes and the adorable Little Van Van were a delight to watch up close on the Essence stages throughout the weekend. A chance encounter with Meagan Good over lunch was filled with mutual admiration and fun. I also had the pleasure of being introduced to the gorgeous Taja V. Simpson , Mike Merill , the fabulous Tajé Prest , Tiffany Yarde , the stunning plus-size model, Ms. Kristine and the incredible founder of Black Film Space , Lande Yoosof . So rad! 9. The Kindness of New Orleans- A wise woman once told me, “New Orleans is matriarchal. You treat it right, and it will return to you all the love,” and I found that to be completely true from the moment I arrived at the beautiful NOLA airport, where I stumbled upon a small NASA exhibition . One of the most heartwarming aspects of my trip was the kindness and hospitality of the people of New Orleans, starting with the city’s Mayor LaToya Cantrell . I’d like to thank her for her warm welcome and continued support of the festival. The city’s wonderful Deputy Director of Arts and Culture, Alana Harris , shared, “It’s about sisterhood, togetherness, and building lasting relationships.” I also enjoyed a colorful cultural performance from several New Orleans culture bearers themed “Dear New Orleans.” Beyond that, I truly appreciated the “lagniappe” I received from every single NOLA local I met — from the friendly post office staff and Uber drivers to the welcoming hotel personnel. Everyone contributed to a positive experience. Although I missed the mayor’s annual welcome event this year, it’s always a testament to the city’s inclusive spirit. The warmth and friendliness of the people of New Orleans truly make every visit special. 10. A FON DUFE dose of Steeze and Composure- Throughout the festival, I made sure to stay hydrated and brought a fierce blend of Nakia (Black Panther) meets Queen of Zamunda. Every outfit was intentional, combining African prints from Ruzana Couture with FashionNova staples to keep things fresh and youthful, minimizing the “auntie vibes.” My braids added an extra touch of flair, and yes, even Janet Jackson rocked the same braids. You can’t tell me anything! Conclusion: Until Next Year, Essence! Let’s continue to “Embrace The Culture” The Essence Festival 2024 was a perfect blend of culture, cinema, music, and community, leaving me eagerly anticipating next year’s celebration. Despite not fully exploring the vendor marketplace this year, every moment added to the festival’s richness. Essence continues to be a cornerstone of cultural celebration in New Orleans, highlighted by the 30th anniversary of the Essence Film Festival. This year’s event underscored Essence’s enduring impact on NOLA, drawing crowds that contribute to the city’s vibrant atmosphere. See you next year, Essence — until then, it’s been perfect! Photography Credits: African Pictures International , TOLUlOPE GANGBO , Julian du Buclet and Cody Johnson Notes Instagram Copy My Essence Festival 2024 in 10 Slides 🌟 From dazzling fashion and inspiring panels to unforgettable concerts and culinary delights, the Essence Festival 2024 in NOLA was an incredible celebration of culture, cinema, and community. Here’s a glimpse into my 10 top moments! Swipe right for all the highlights! Slide 1 NOVAC Foundation Event: Supporting Black Filmmakers: @novacvideo event has been educating and providing opportunities for Black filmmakers since 1972. Enjoyed black cinema history with @indykrobs13, @eso.dike, @ladynam_bm, @uchejombo and @stephbusari. 🎬 Slide 2: Enjoyed delicious ribs @cochonbutchernola and danced through the French Quarter’s vibrant music scene. all this talk about alligators and ducks on a plate made me wonder what happened to good old chickens. I thought I was adventurous with food, but I quickly realized I wasn’t ready for that level of “exoticness.” So, I settled for some top-tier ribs that were absolutely delicious. 🍴🎷 Slide 3: The Nigeria panel “Building Bridges: Collaborating with Nollywood for Global Success” featured omotola jolade, uche jumbo, eso dike, simisola gbadamosi from @iwaju. Moderated by @stephbusari and convened by @the_toyosi. 🌍🎥 Slide 4: “A Kismet Holiday” won best film! Congrats to the lead actors @karenobilom, @kingderrick.a and the writer @breekwest. The film’s charming portrayal of Black love, combined with beautiful lighting and a compelling story, quickly made it a festival favorite. 🎄❤ Slide 5: “Nine the Movie”: A Cinematic Masterpiece — Sunday, July 7 “NINE,” directed by @chrisattoh, produced by @msangelawhite featuring stellar cast including @k8henshaw, @rosemary_zimu, @damiendsmith amongst other talented actors. A cinematic masterpiece that pushed the boundaries of African cinema. It’s stunning visuals, high-quality audio, and captivating story were evident.. 🎬✨ Slide 6: Global Panel on Representation — A pivotal moment on Sunday’s roster was the Global Panel on Representation, themed “Authentic Global Storytelling” panel featured @ozman927, @amlameenbaby, @nadineibrahimfilms @siphodlam, and @julietibrahim. It’s a reminder on the very promising future of African cinema resonated with the panel, reinforcing the sentiment that it is indeed Africa’s time to shine. 🌍🎥 Slide 7: The legendary @janetjackson delivered a showstopper performance, alongside The dancing girl @victoriamonet girl power and epic vibes all around!. Usher’s performance on Saturday was amazing, Unmatched energy, stage authority, and sheer grace 🎤💃 Slide 8: Memorable encounters: I had the opportunity to reconnect with my old friends @malizmahop and also made some new friends, with @ama_llamaa, @kareemgrimes, @thedaniellebrooks, @meagangood, @tajavsimpson, @mikemerrill,, @yardetiffany, @mskristine, and @landeyoosof. ❤🏙 Slide 9: The Kindness of New Orleans people: I’m grateful for the hospitality of NOLA, including Mayor @mayorcantrell, and Deputy Director @alanaharrisnola. NOLA’s warmth made every moment special. ❤🏙 Slide 10: FA FON DUFE dose of Steeze and Composure- Every outfit was intentional, combining African prints from @ruzanabyruzana with @fashionnovaa staples to keep things fresh and youthful, minimizing the “auntie vibes.” ✨ Until next year, Essence! Let’s continue to “Embrace The Culture”. 🌟 Photography Credits: 📸 @africanpicturesinternational, @iamtberry, @thedonbaptiste and @_lil4oe #SupportBlackFilmmakers #FoodieAdventures #NollywoodRising #FilmFestivalWinner #JanetJackson #NineTheMovie #EssenceFest #GlobalStorytelling #NOLA #FashionGoals #EssenceFam #EssenceFest2024 Photography Credits: Pictures from TOLUlOPE GANGBO: https://www.instagram.com/iamtberry Julian du Buclet -

American Black Film Festival 2024 Someone wise once said, “Acquire a tribe, and you all are a different piece of the pie.” They nailed it. Last weekend, I hit Miami for the American Black Film Festival (ABFF)’s 28th edition — America’s top black film fest. As the new Director of Outreach at SVAFF in Silicon Valley and a creative clawing back into film/T.V., missing ABFF Miami 2024 was a no-go. It’s festival season: Cannes, Essence Fest , and here I was, ready to soak up ABFF. From June 12 -16, it promised a feast of films, panels, and more. Now, let’s talk about getting there — two days of travel chaos, five flights down the drain, and a body that was hanging by a thread. But somehow, the Lord made the skies clear. Sure, I missed the glam events on June 12 and 13 — welcome parties, HBO showcases, and the works. But hey, no need to share my colorful language during those weather delays. Once I landed, it was straight to sessions with industry giants — WME , NBCUniversal , Amazon MGM Studios — and catching premieres and chats with the big shots. Here are six top moments from my ABFF Miami rollercoaster: 1. The Write Here, Write Now Writing Masterclass: (Presented by Hoorae ): Photos from the Writing Class by NYFA Maimi I absolutely adore it when good people GATHER. One of the highlights of my ABFF24 experience was plopping myself in a vibrant NYFA Miami hall full of fellow creatives. We were there to crack the code of writing a half-hour comedy pilot, guided by the phenomenal duo of Mike Gauyo (you know him from Insecure and Ginny & Georgia ) and Amy Aniobi , the Naija queen behind some of the sparkling stardust in Insecure . This two-hour mock writers’ room was pure magic. As a NYFA alumni (shoutout, L.A. campus!)This was my first time at the Miami campus, and wow , the creative energy was off the charts. And, it was more than just technical talk, guided by Mike and Amy’s dedication to our growth and storytelling’s heart. Their focus on supporting Black writers was inspiring, and seeing young creatives shine made me proud. Major lessons? You bet- “WRITING IS REWRITING. KEEP WRITING IN YOUR VOICE.” Embrace feedback openly. Your role? “Lean more into who you are” in the writer’s room. Give and get notes, share ideas, and build your tribe. Amy’s advice? “Find your people.” Check out their creator programs: Super Special and Black Boy Writes. African Writers, apply now! I know I will. 2. PREMIERES & PANELS: Photos from Premiere & Panels The ABFF was bursting with premieres and panels featuring A-list Black talent. Think Kerry Washington debuting “ UnPrisoned ” Season 2 and a deep dive into Money and Mindfulness with Nia Long . I personally soaked in the wisdom from the cast of “ All American ” and, on day three, caught a Creator Session with none other than Issa Rae . But the real showstopper? Kenya Barris , the genius behind Black-ish and Grown-ish , who also penned Girlfriends . He dropped industry insights about character and personal values. His journey from P.A. to powerhouse creator emphasizes respect for everyone — from crew to stars. It’s refreshing to see someone who values being a good person as much as being a great creator. When asked about doing something on the diaspora, Kenya expressed interest, highlighting the impact of diaspora actors like Issa Rae , Idris Elba , and Trevor Noah . Kenya’s mantra? “Stay Consistent, it’s a game of chess.” Keep creating and building . He stressed the importance of stellar character over ego. Criticism sparks conversations; Kenya shared that family inspires his work. The industry is vast, and collaboration is key. Find your voice like Ryan Reynolds or Issa Rae . Diversify your investments, pitch honestly, execute with intention, and own your craft down to the details. 3. BECAUSE THEY’RE FUNNY — ABFF Comedy Show: Because We Are Funny --Comedy Show While I regretfully missed out on some of the films, narrative series, and sessions, I was beyond grateful to attend the inaugural comedy show, which turned out to be a festival highlight. The creators of ABFF have been dreaming of featuring a comedy show for ages, and this year, it finally came to life in the most spectacular way. The show was not only special but also side-splittingly hilarious. It reminded everyone of the joy and laughter that Black creatives bring to the world — a much-needed break from the usual industry grind. Emerging stand-up comedians like Alfred Kainga , Anthony Oakes , Apple Brown Betty , Mason King , and Rashaun Reese took the stage and absolutely killed it. And let me tell you, this Apple Brown Betty woman is someone to watch out for! The show, hosted by the fabulous Janelle James from Abbott Elementary , was a burst of laughter and light, showcasing the festival’s roots and vision. It was the perfect reminder of why we love and need comedy — especially when it’s this good. 4. ABFF HONORS DENZEL WASHINGTON : A Celebration of Legacy: Honoring Denzel Washington’s legendary career and impact on Black cinema was a show-stopping moment. The line to see him curled around four blocks, with fans eagerly waiting to see a man the NYT hails as the greatest American actor of all time , boasting 2 Oscars, 3 Golden Globes, and a career that began on stage with Shakespeare, inspired by his English teacher. And believe me, it was worth every second. Denzel’s quote, “The most selfish thing you can give in life is to give,” set the tone for an inspiring session. Beyond natural ability, he emphasized the need for a solid foundation, teamwork, and the art of less being more . He quoted James 3:18 , about sowing in peace to reap a harvest of righteousness, and it felt so uplifting in that packed hall of over a thousand people, including yours truly, dressed in Nigerian fashion designer Ruzanna Couture . Denzel Washington Honor Denzel regaled us with stories about working with amazing actors, citing the likes of Cory Houser , Andrew Brown, and Morgan Freeman . He also greatly honored Spike Lee and gave us a sneak peek into his son Malcolm Washington’s latest project, a Netflix film adaptation of August Wilson’s “The Piano Lesson,” featuring his children John David and Olivia Washington , Samuel L. Jackson , and his daughter Katia in the producer’s chair. It was such a full-circle moment that I nearly teared up, especially as Denzel is especially keen on passing the baton. Adding to the magic, Denzel shared his unplanned journey into acting and even FaceTimed his wife, Pauletta - giving us all a good laugh as she joked about not having her wig on. The session was pure gold. Denzel mentioned wanting to do more behind-the-camera work, though we can still expect to see him in Ridley Scott’s upcoming “ Gladiator II ”. The whole experience felt like a gladiator moment — I half-expected a quartet to break into “Now We Are Free.” Watch it here 5. ABFF PARTIES: The Legendary White Party x Yacht Party & The Hoorae Room : So, I only caught the last 15 minutes of the White Party’s D.J. set — thanks to weather delays — but I did make it to the Yacht Party on the 20,000-square-foot Seafair mega yacht. And let me tell you, the sense of community was off the charts. Sailing along Miami’s stunning coastline, dancing under the stars in my LBD — you couldn’t tell me anything! The Yacht Party was a melting pot of talent and creativity, embodying the spirit of ABFF: celebrating and uplifting Black creativity through connection and joy. The Hoorae House was another highlight, where I met an incredible group of creatives. We exchanged ideas and contacts, setting the stage for future collaborations. 6. Cool Connects, New Acquaintances, Old Friends: I’m known as a bit of a social butterfly, always ready to work a room with enthusiasm. One of the standout experiences at the festival was making new connections and meeting amazing people. Sorry, Drake, we definitely made some new friends! A special highlight was bumping into Warren Burke , who plays Daniel McKellan in Family Reunion . My cousins are huge fans of the show, so getting to chat with Warren gave me some cool trivia to share with them — adding a personal touch to my professional connections. The sense of community and support among attendees was truly heartwarming and encouraging, even from visiting film enthusiasts like Imo Ekanem (Italy) and other creatives. It’s moments like these that make festivals so special! Conclusion: ABFF Miami 2024 was a whirlwind of Black excellence, creativity, and pure vibes. Despite the travel hiccups — thanks, delayed flights — the festival surpassed all expectations. Celebrating its 28th year, the American Black Film Festival (ABFF) remains a cornerstone event for Black artists and filmmakers, since its inception in 1997. It was a celebration of resilience and unapologetic creativity, leaving me inspired and ready to re-conquer the film industry and beyond. As an ahem- young Black creative, I’ve learned that collaboration trumps competition. ABFF was a testament to the power of unity and community. Shout out to the founding couple Jeff Friday and Nicole Friday . Here’s to amplifying our voices, telling our stories, and continuing to uplift Black creativity. The future of storytelling looks bright, and I can’t wait to be a part of it! ABFF reminded me of the strength and beauty of our collective narratives. Until next time, ABFF!

Exciting News Alert! Hey there, TV junkies and budding and big shot screenwriters! Guess what? Netflix and Stage 32 are teaming up to bring you an absolutely mind-blowing opportunity. This is not just another collab; it’s the ultimate blend of streaming entertainment and top-notch industry education. And yeah, I’m totally psyched! The Power Duo Netflix and Stage 32 are launching an exclusive global education series to democratize the entertainment industry. Over five epic webcasts, Stage 32’s rockstar educators will spill the secrets of writing, developing, and producing killer TV shows. Trust me, you don’t want to miss this. With thousands of creatives worldwide already tuning in and a 100% satisfaction rate, it’s a total game-changer! Spotlight on Drama Writing In our fifth and final webinar of the “Creating Television Content for a Global Marketplace” series, we’re diving deep into the art of writing drama scripts for streaming TV. This is your chance to learn from the best in the biz! Meet Your Mentor Brace yourselves for Leila Cohan , an Emmy-nominated TV and feature writer, and current Co-Executive Producer on Netflix’s The Perfect Couple . She’s worked on some of your fave shows like Bridgerton (Shondaland/Netflix), Special (WB/Netflix), and The First Wives Club (Paramount/BET Plus). Leila is going to break down the nitty-gritty of creating jaw-dropping drama TV. We’re talking about picking the perfect concept, nailing the core elements of a drama pilot, and planning your series like a pro. Plus, there’ll be an interactive exercise to turn your idea into a pilot and a full series. It’s like a masterclass, but fun! Case Studies Galore Leila will be dishing out insights using case studies from some legendary shows like: Who Should Join? Literally everyone! Whether you’re an aspiring writer, a seasoned pro sharpening your skills, or just a die-hard TV fan, this webcast is for you. Don’t Miss Out! This is a golden opportunity to learn from one of the industry’s finest. Mark your calendars and get ready to soak up some serious knowledge. We’ll send you the Zoom link on the morning of the webinar. Sign up now and take your first step towards turning your TV dreams into reality. Let’s make some TV magic together! About Stage 32 Stage 32 is a top-tier education partner of Netflix, the American Film Market (AFM), and the prestigious Festival du Cannes Marché du Film. This collaboration is your ticket to breaking into the world of drama television. Get ready, folks. It’s going to be legendary! Sign up now By sahndra fon dufe okeowo #AfricanCreators #Netflix #Stage32 #DramaTelevision #Screenwriting #LeilaCohan #Bridgerton #TheFirstWivesClub #ThePerfectCouple #TVMagic #AspiringWriters #GlobalEducation #WebinarSeries #TelevisionWriting #CreativeCommunity #LearnFromTheBest #StreamingTV #EntertainmentIndustry #WritingWorkshop #TVProduction #Africanpicturesinternational #sahndrafondufe #writtenbysahndra #freebies #screenwriters #africanwriters #filmschool #tvwriting #featurewriting #writinghacks #writingtips

Afrocentric fashion is more than just a visual delight; it’s a phenomenon that evokes a deep sense of connection and pride. Each piece not only enhances your appearance but also resonates with your roots, regardless of where you wear it. With every wear, you honor your heritage, express your identity, and showcase your innate creativity. One woman that understands this clearly, is the visionary founder of the Guzangs brand. Idelle Taye has made it her mission to showcase the rich depth and incredible diversity of African fashion and prints, extending beyond the runway to include photography and newer platforms. Sara Sozanni Maino (a foremost fashion advocate), when talking about the potential impact of the Guzangs brand, believes that “Africa has a rich culture, history, and story. More so, African designers are creative with a strong drive to showcase their culture and creativity to a global stage.” Picture immersing yourself in this rich essence, harnessing its power to craft an intriguing collection of pieces that captivate customers and keep them coming back for more. Then, taking it a step further by extending the impact of your service to attract a multitude of stakeholders, even competitors. This transcends mere ambition or entrepreneurship; it becomes a vision that aligns and harmonizes all interests, sparking a movement that enhances bottom lines, provides young industry entrants with a viable platform, and fosters a more open and level playing field for all stakeholders. This is the story of Guzangs. Thursday, March 14th, 2024, marked a pivotal moment as the spotlight shone on the creative director behind the brand. Idelle Taye made her debut at the prestigious Lala’s Lagos, in captivating the elite of the fashion world with the mesmerizing journey of Guzangs, from its humble origins to its current stature as a fashion powerhouse. The ambiance was intimate, with a delectable four-course meal and hors d’oeuvres served to a lively crowd engaged in a table-talk style conversation delving deep into African fashion. In a moment that stood out, effortlessly, she shared her passion for African fashion and how it has continuously inspired people over the years. She emphasized the need for recognizing African fashion, which is precisely what the Guzangs platform aims to achieve. According to her, “African fashion is incredibly diverse. While styles like Dashikis and Ankaras are iconic, they represent just a fraction of the richness found across the continent. Our goal is to create a platform for African fashion creatives to showcase their work, attract global attention, and reap the rewards they deserve.” The event’s attendees, including fashion designers, actors, musicians, and various stakeholders in the creative realm, were thrilled by the sector’s accomplishments thus far. They eagerly shared tangible suggestions for enhancing the ecosystem and discussed the next steps needed to further propel the industry forward. Ayodeji Adebayo, Co-founder of Deji and Kola , a leading fashion brand, emphasized the critical need for enhancements in production, logistics, supply chain, and other pivotal sectors essential for delivering fashion pieces to end users. He believes that such improvements will significantly boost the exposure and visibility that the industry greatly needs. African fashion has roots that extend as far back as history itself. It boasts an ever-evolving range of styles, pieces, and elements, from fabrics embellished with luxurious ornaments to a myriad of creative patterns that truly capture attention. The convergence of sister industries like film and fashion is truly captivating. When it comes to preserving heritage, collaborations are a lasting strategy for cross-pollinating markets, ultimately extending brand reach. Award-winning actor (in attendance), Deyemi Okanlawon reminisced about how he was inspired by Tom Ford’s costume design in one of his movies, igniting his passion to incorporate fashion into film production. This vision came to fruition in his first production, “All’s Fair in Love.” He strongly believes that fashion has the ability to influence and enhance all other forms of creative expression. In the same vein, renowned Nollywood actor Daniel Etim-Effiong echoed this sentiment, noting how the recent Oscars included a fashion category, a feat made possible through collaboration — something he believes is crucial for Africa as well. Other prominent figures in Nigeria’s creative scene were also present at the event — including — Deyemi Okanlawon , David Etim-Effiong , Eso Dike , Imanse , Enyinna Nwigwe , Uche, Akin and a host of top-notch Nigerian fashion designers. Since 2022, the platform has emerged as a thought leader in the fashion industry, attracting thousands of visitors month after month. It has become a go-to destination for Africa’s vibrant fashion talents and enthusiasts to showcase their creativity and gain global recognition. The brand is driven by a core mission of preserving African heritage through fashion and style. By showcasing the diversity and richness of these brands on an international platform, cross-collaboration and access to new markets become more accessible. This, in turn, leads to increased income for young creatives and contributes significantly to per capita income and Nigeria’s GDP. Founder Idelle Taye sees the fashion industry as the ready solution to the challenges highlighted by guests. In her remarks, she asserted, “The continent of Africa is a gem, and I consider it an honor to be on this journey where we rediscover the craftsmanship and heritage of African fashion.” Guzangs has continued to restate its promise in being the voice for Africa’s brimming fashion minds looking for a ready platform to showcase the best of African works. This is in line with its vision to resonate Africa’s unending fashion potential for world exploration. Visit www.guzangs.com for more details.

PLACEHOLDER- MAIN PICTURE DIRECTION: SHOWCASE BRAND BACKDROP & ESTEEMED GUESTS. What has always been characterised as a nexus for African showcasing fashion became the main attraction, gaining the catbird seat in the Lagos metropolis. Amidst the city’s shimmering lights, bustling red carpets, and alongside Nigeria’s A-Listers and fashion innovators, the Guzangs’ brand story captured the spotlight with elegance and allure. Thursday, March 14, 2024 , marked an iconic day for the African creative sector, particularly in the fashion industry. Guzangs, a leading fashion and lifestyle platform celebrated for showcasing the landmark achievements of African designers, made its debut on Nigerian soil. This momentous occasion allowed a vibrant audience to witness firsthand the captivating stories it embodies. The event which was held at Lala’s Place Victoria Island, Lagos, welcomed an array of headline celebrities, fashion icons, members of press, and key important personalities in attendance. Idelle Taye , the visionary founder of the Guzangs brand, made a grand entrance in a stunning LadyMaker piece, showcasing one of Nigeria’s finest designs. She shared her journey of how her passion for fashion led to the creation of the brand. She emphasised how this step became a beacon of inspiration for many aspiring fashion enthusiasts like her, who face challenges in accessing visibility for their talent. The event commenced with a warm welcome message from Maliz Mahop , an advocate for the African creative industry, who introduced the Guzangs brand to the esteemed guests. She highlighted the brand’s remarkable achievements within just three years of existence, showcasing renowned names such as Afrokrema , Muyishime , Margaux Wong , Ugo Monye , among others. Their designs were displayed on a global stage, earning well-deserved global recognition. In alignment with Idelle’s vision of propelling African fashion designers onto the international stage, Sara Sozzani Maino , the Creative Director of Fondazione Sozzani and CNCC (Conde Nast Commercial Creative), renowned for her advocacy and empowerment initiatives for fashion creatives, especially as an Advisory Board member for the Circular Fashion Summit (a United Nations SDG project), urged African fashion creatives to cultivate resilience and emphasise the business aspects of fashion.According to her, “It’s not just a matter of doing clothes, it’s a matter of creating messages and changes, and I believe the vision should be to give visibility to those that don’t have visibility.” Nigerian fashion mogul Ayodeji Adebayo , also present at the event, affirmed that the Guzangs brand is gradually reshaping the fashion landscape in Africa to attract global appeal. He expressed his belief that the Nigerian and African fashion industry has evolved and is poised for international exportation, but emphasised the need for internal development. Adebayo highlighted challenges such as high production costs, logistical hurdles, and fluctuations in foreign exchange rates, which hinder the industry’s growth. He stressed that resolving these issues would fuel even more significant growth in the already burgeoning sector. Already experiencing said growth are the Nollywood, and AfroBeat sectors, well-represented at the Guzangs launch by Daniel Etim-Effiong , Deyemi Okanlawon , Imanse , Eso Dike , and Enyinna Nwigwe among others. Adding to the discussion, A-list actor and producer Daniel Etim-Effiong echoed the sentiments about Nigeria’s growing fashion industry. He emphasised the importance of inclusivity, particularly in terms of making mass production more accessible. Etim-Effiong noted that fashion, as observed globally, is often seen as sophisticated, suggesting that African fashion designers should focus on simplifying and making it more relatable to the masses. He referenced the “Pure Water” model, where global companies adapt their strategies to suit the specific needs of the market they enter. He highlighted the importance of adopting such adaptable approaches among fashion designers in Nigeria. Beyond being a first of its kind event in Lagos, the Guzangs Experience, a pioneering event in Lagos, fulfilled its theme by providing networking opportunities and facilitating forward-thinking discussions. It lived up to its promise of fostering introspection among fashion designers and ensuring that all stakeholders felt heard. In her concluding statement, Idelle Taye expressed her optimism about the potential of African fashion designers on the global stage. She envisioned African fashion designers as stakeholders, actively participating in decision-making processes and having a significant presence in shaping global fashion trends. Lagos marks the first stop on Guzangs’ journey through many other African tours. To discover more about the brand, visit www.guzangs.com to begin your exploration.

Hey, my darlings! Let’s make magic happen! 🎉 Help us reach 40K likes on this amazing video . Watch here We’re thrilled to introduce you to the first episode of “Sahndra Thinks,” a captivating new vlog by Sahndra Fon Dufe. Get ready to embark on a journey of self-discovery, reflection, and enlightenment as we explore intriguing topics that matter to us all. ♡ S2 EP Episode 1: “Joy vs Happiness — The Difference & How to Obtain It” In this debut episode, I dive into the fascinating world of your emotions with a spotlight on the distinction between joy and happiness. These emotions are often sought after, but do you know the true essence of each? Join us as we unravel the intricacies, uncover the sources, and uncover effective methods to attain joy. Why You Should Tune In: Gain a deeper understanding of the nuances between joy and happiness. Learn practical strategies to cultivate these positive emotions in your life- an ongoing conversation. Engage with thought-provoking discussions that resonate with your journey of personal growth. An ongoing conversation which thematically covers Season 1 Connect to God’s will for You. Engage & Connect: We invite you to be part of the conversation! Like, subscribe, and share your thoughts in the comments section to join our community of curious minds. Your engagement fuels our passion for creating content that resonates. BTS Credits: 🥻: @ ruzanabyruzana 💇🏾: @ queen_beautytouch 🎥: @ africanpicturesinternational 📹 Edits: Precious O. SELF-REFLECTION: As we obey God’s commandments, we experience the joy of the Holy Spirit. We experience God’s pleasure rising in us. If you are stuck in despair, try obeying the Bible’s instruction to love God and others. When we obey His commandment to love one another, we are striving to live according to His Word. And what a wonderful experience it is as He fulfills his promise to give us joy through obedience. This walk with God, I tell you, is doable. After Show Bible Reading on Joy: As an extra treat, we’ll share three scripture references exploring the concept of joy, encouraging you to delve into these timeless teachings. JOY IN THE LORD- One of the most powerful ways to find joy in the Lord is through prayer and worship. The Bible instructs us to “Rejoice in the Lord.” As we praise God in worship our hearts are filled with joy. As you worship God, ask God to fill you with His Spirit. Proverbs 17:22 : A joyful heart is good medicine , but a crushed spirit dries up the bones. Romans 15:13 : May the God of hope fill you with all joy and peace in believing, so that by the power of the Holy Spirit you may abound in hope. Galatians 5:22–23: But the fruit of the Spirit is love, joy, peace, patience, kindness, goodness, faithfulness, gentleness, self-control; against such things, there is no law. John 16:24: Until now you have asked nothing in my name. Ask, and you will receive, that your joy may be full. Romans 14:17: For the kingdom of God is not a matter of eating and drinking but of righteousness and peace and joy in the Holy Spirit. Jeremiah 15:16: Your words were found, and I ate them, and your words became to me a joy and the delight of my heart, for I am called by your name, O Lord, God of hosts. 1 Chronicles 16:27: Splendor and majesty are before him; strength and joy are in his place. Zephaniah 3:17: The Lord your God is in your midst, a mighty one who will save; he will rejoice over you with gladness; he will quiet you by his love; he will exult over you with loud singing. 1 Peter 1:8–9: Though you have not seen him, you love him. Though you do not now see him, you believe in him and rejoice with joy that is inexpressible and filled with glory, obtaining the outcome of your faith, the salvation of your souls. Matthew 25:21: His master said to him, “Well done, good and faithful servant. You have been faithful over a little; I will set you over much. Enter into the joy of your master. And when bad things happen, you may lose happiness but never joy. Study 1 Thessalonians 5:16–18: Rejoice always, pray without ceasing, give thanks in all circumstances; for this is the will of God in Christ Jesus for you. AFFIRMATION : I have the Joy of The Lord. ♡ Merci beaucoup & God’s blessings! Ps: A new episode drops every Friday. Sahndra Fon Dufe Host, “Sahndra Thinks”

Two weeks ago, upon arriving in Los Angeles, I sensed a shift in the air. While the usual traffic on the 101 and 405 freeways remained, I observed unexpected congestion on other major streets. Having come from Lagos, where traffic woes are commonplace, I couldn’t help but wonder about the cause of this sudden bottleneck in LA. Little did I know that my arrival coincided with an impending strike between the Writers’ Guild of America (WGA) / Screen Actors Guild — American Federation of Television and Radio Artists (SAG-AFTRA) and the Alliance of Motion Pictures and Television (AMPTP). As a creative, this revelation prompted deep reflection on the strike’s implications for the government, the sector, and the artistic community.” The Writers Guild initiated the strike on May 2, 2023. The momentum intensified on July 14, 2023, when SAG-AFTRA joined in solidarity with the writers. The unified action was prompted by various reasons, including disputes over streaming residuals, the regulation of self-tape auditions, concerns about AI potentially replacing actors’ jobs, and issues with contract renewals. The guilds brought AMPTP member companies to a halt, impacting writing, revising, pitching, and future projects. The strike’s impact reverberates from LA streets to our screens, causing chaos in America’s TV industry. It’s more than just a strike; it’s a metaphorical battle against injustice, paving the way for a fairer and more entertaining entertainment landscape. Buckle up, folks. The Financial Impact of the Strike on Hollywood’s Creative Sector: Understanding its Significance: Ah, déjà vu strikes anew! Fifteen years ago, in 2018, Hollywood was rattled off its glamorous perch, yielding an astounding loss of $3 billion — ouch! Delving into the details is Jack Kyser , the Chief Economist for the LA County Economic Development Corp: $981 million vanished from scripted TV series production spending, $1.3 billion bade adieu to caterers, valets, and other industry-linked enterprises, the Golden Globe Awards witnessed a $60 million contraction, and writers and crew suffered a staggering wage reduction of $772 million. A true financial body blow! Hold onto your popcorn, folks! Experts are warning that the strike’s impact might be even worse this time. Beloved TV shows face airplay disruptions, movies have incomplete scripts, and jobs are suddenly on hiatus. Hollywood’s in for a rough ride, and California’s economy feels the sting. One major film production’s daily contribution of $250,000 to the State’s economy is now a distant memory due to this relentless strike. Cash crunch, anyone? As the strike looms larger, it could leave a trail of destruction, potentially affecting 20,000 workers across 600 productions. Approximately $81 billion in direct wages from 800,000 jobs in the film and TV industry might vanish into thin air if this strike drags on. Kevin Klowden from the Milken Institute shares similar concerns: “Could we see more? Absolutely.” Television’s essence relies on brilliant writers creating unforgettable characters and captivating stories, brought to life by talented actors delivering powerful performances. The strike emphasizes their indispensable contributions as they advocate for improved terms in collaboration with studios and networks. The absence of these creative professionals significantly impacts the entire entertainment industry, including American movie productions abroad. For instance, Shonda Rhimes , writer/producer of Bridgerton, a UK-based series, joins the strike, stating, “I’m a writer on strike, so for the next few months or however long it goes, I won’t be putting pen to paper.” Residuals and the Writers’ Quest for Equity: Residuals are vital for many writers, especially as consumption patterns in the entertainment industry evolve. Hollywood figures, such as the creators of Stranger Things , Matt and Ross Duffer , have supported this claim. They tweeted, “Writing does not stop when filming begins.” Meredith Stiehm , President of the Writers’ Guild of America, emphasized in an open letter to Netflix and Comcast the need for payment reviews for writers, stating, “Shareholders should send a message to Comcast that if the company could afford to spend $130 million on executive compensation last year, it can afford to pay the estimated $34 million per year that writers are asking for in contract improvements and put an end to this disruptive strike.” Job security amidst the development of A.I: Technology’s disruptive force extends to America’s film industry as well. Today, many writers work multiple jobs to support themselves and their families while holding onto their writing jobs. As Artificial Intelligence (AI) gains prominence, studios consider integrating tech writing into the scriptwriting process for greater flexibility. However, the union actively seeks protection against it. Uncovering the Core Issues: The Writers’ strike centers around the demand for improved residuals from streaming media, the inclusion of all types of media in the latest Minimum Basic Agreement (MBA), “Mandatory Staffing” and “Duration of Employment” terms in their contract, as well as access to Pension and Healthcare funds for all members. Prominent show writers like Tina Fey , Quinta Brunson (Abott’s Elementary), and Debra J Fisher (showrunner- Ginny and Georgia) have joined the strike. Similarly, over 1,000 SAG members have also joined the strike, including esteemed A-listers like Lupita Nyong’o , Rachel McAdams , and Bob Odenkirk. Today’s television landscape has evolved to embrace diverse forms of visual media. Writers now specialize in streaming, digital media (vlogs, etc.), and other mainstream platforms that align with current audience consumption habits. However, despite adding new coverage assets, writers’ paychecks have seen a significant drop of 23% over the last decade due to inflation spates. The guild highlights , “The companies have used the transition to streaming to cut writers’ pay and separate writing from production, worsening working conditions for series writers at all levels.” Harmonizing all Writers’ interests: Franchesca Ramsey , a TV writer, addresses a common misconception about the writers’ strike, revealing that not all film and television writers are wealthy. She describes writers’ struggles, particularly with their income impacted by streaming services. Ramsey mentions ‘ The Bear’ on FX, where a new staff writer, Alex O’Keefe, earned very little during the nine-week writer’s room. Despite a $5,000 minimum weekly payment, after expenses for managers (10%), agents (10%), lawyers (5%), business managers (5%), and taxes (4%), writers are left with only about $30,000 to cover living expenses for an uncertain period. The unpredictable nature of show success and the disappointingly low streaming residuals further add to the challenges writers face in sustaining themselves. “Then The Bear comes out on TV and it’s a huge hit on streaming and when the residual check comes, it’s nothing because you barely get any money for residuals on streaming. So this is what the Writer’s Strike is fighting for. Fixed residual income based on streaming viewership. Restrictions on mini rooms so that you aren’t overworked and you aren’t underpaid,” she explained. The strike’s impact reaches beyond Los Angeles, as the television industry is a global enterprise with shows captivating audiences across borders. The writers’ strike showcases the interconnectedness of the entertainment ecosystem, where creativity and talent transcend geographical boundaries. Its resolution could serve as a model for addressing labor disputes in other regions, inspiring worldwide conversations about fair compensation and creative rights. Learning Opportunities for African Film Industries: Exploring the implications of the writers’ strike provides valuable insights for African film industries. New shows may stagnate without writers, leading to a dearth of fresh content. However, amidst this challenge lies an opportunity to leverage global markets and gain recognition. Vibrant film industries in Nigeria, South Africa, and other African nations brim with unique stories eager to be shared with the world. “Queen Sono ” (South Africa), “ King of Boys ” (Nigeria), “ The Fisherman’s Diary ” (Cameroon), and “ I am not a Witch ” (Zambia), and others exemplify the power of excellent writing in African productions. These narratives captivate global audiences, transcending cultural boundaries and reshaping perceptions of African storytelling. The persistence of these issues in Hollywood from the early 1900s should serve as a beacon for us in Africa to enhance our movie industries’ structure. As we strive to make our film industries a global export, it is essential to unite and align the interests of actors, writers, producers, and directors in the development of African cinema- understanding that these things take time. Change is progressive. As we maneuver through the complexities of the writers’ strike and its far-reaching implications for television’s future, it’s imperative that we transpose these valuable insights to the African film industries. Establishing a standardized framework within the sector is pivotal for African cinema to fully unlock its potential, thereby enhancing the caliber and resonance of African productions to captivate a global audience. Emulating the practices of our innovative counterparts, film organizations across Africa should proactively introduce policies that cultivate a harmonious and conducive environment for all stakeholders. Drawing inspiration from the successful paradigm shift of the Advertising Practitioners of Nigeria (now known as ARCON), which effectively standardized advertising operations through levies and the promotion of local content in August 2022, African movie entities can adopt analogous strategies to propel the growth of our creative industry. You’ve Made It to the End. Here’s a Little Something: Watch Celebrities at Picket Lines 🎥 Here .